by Third episode of Shark Tank India Season 2 was aired on 4 January 2023 and we saw two beautiful American ladies making their pitch for their Kombucha brand. Also a big deal was made for a popular regional language OTT Platform and we also witnessed a very innovative concept by the founders of a Clothing and Shoe making brand.
Shark Tank 2 Episode 3 All Pitches and Investments Made – Full Details :
First Pitch – Rebekah Sood and Ariella Blank– Founders of Atmosphere Kombucha – Two American sisters came and they started making their pitch in Hindi. They made pitch for their Kombucha brand and they said that they have 100% female workforce.
They offered 3% equity for Rs 75 lakhs. They said that both of their parents are American and their family got settled in India in 1992. They said that currently 14 women are working in their Atmosphere Kombucha.
All the investors tasted their products. Investors said that currently there is no market for Kombucha in India. Both the ladies started telling Investors about the composition of their products and they said that it is priced at Rs 220 Per bottle.
Rebekah said that for year 2022 their sales was around Rs 1 crore. Ariella said that they need a manufacturing unit to make 3 lakh units per month and for that they need Rs 75 lakhs.
Namita Thapar said that there is a lot of headache in this business so she is out. Aman Gupta said that there is a lot of fight in this market and that’s why he is out. Peyush Bansal also said that he is out.
Anupama Mittal offered them Rs 75 lakhs for 20% equity. Vineeta Singh offered them Rs 30 Lakhs for 10% equity and Rs 45 lakhs in debt at 12% interest.
Finally Rebekah and Ariella gave a counter offer to Anupam for Rs 75 lakhs for 8% equity and he said that he can go only 5% down not more.
No deal was made at last.
Second Pitch – Parveen Singhal, Shashank Singhal and Vinay Singhal – Founders of Stage OTT Platform – They made their pitch for their OTT Platform which is India’s first platform where people will get to watch movies, tv shows, and web series in regional languages. They said that they have 1 lakhs 30,000 subscribers in Haryana and their subscription price is Rs 400 per month. They offered 1% equity for Rs 3 crores.
Shashank tells investors about their Haryanvi background. He also told them about their previous company which got shut down. Shanshank told his story about the way they bounced back after going down and investors got very impressed.
Shashank said that Stage is like a Boliyo Ka Netflix and it will bring a revolution in the country. He said that a web series can be made in around Rs 20 lakhs and a movie can be made in around Rs 18 lakhs.
They gave a demo of their platform and they showed a trailer of their upcoming web series Akhada.
Shashank said that Stage subscription price is Rs 400 for 1 year plan and they don’t offer free content. He also told them that Stage valuation is around Rs 300 crores. Parveen said that currently they have around 10% organic subscribers.
Vineeta Singh said that she can’t partner with them because they are asking for too much.
Anupam Mittal asked them, what will you do after getting Rs 3 crores from us? He further said that its a distribution strategy by them and that’s why he is out.
Peyush Bansal, Aman Gupta, and Namita Thapar offered them Rs 1.5 crores for 0.6% equity and another Rs 1.5 crores in debt at 18% interest.
Aman Gupta said that you people are a inspiration for many and many aspiring entrepreneurs can take inspiration from you.
Finally they accepted the deal given to them by Peyush Bansal, Aman Gupta, and Namita which is Rs 1.5 crores for 0.6% equity and another Rs 1.5 crores in debt at 18% interest
Third Pitch – Pooja Bajaj Shah and Benoy Shah – Founders of Girgit Store – Pooja started making the pitch for their colour changing Shoe and clothes brand. Binoy offered them 10% equity in their company for Rs 20 lakhs.
Namita Thapar liked the catchy name of their brand. Pooja tells investors about how she came up with this concept. Peyush Bansal said that this brand name Girgit can be perceived in a negative way. They showcased their colour changing clothes and shoes.
Benoy tells investors that Pooja holds the 100% equity in the Girgit Store brand and he is the CEO. Prices of Girgit Store Shoes were Rs 2000 for klds and Rs 3000 for adults.
Peyush Bansal said that he is out because it has huge challenge to make a brand on this concept. Vineeta and Aman said that they are also out. Anupam Mittal said that he is also out because this whole concept is very gimmicky.
Namita Thapar offered them Rs 20 lakhs for 20% equity. Benoy gave her a counter offer which is Rs 20 lakhs for 15% equity.
Finally Benoy and Pooja accepted the deal given to them by Namita Thapar which is Rs 20 lakhs for 20% equity.
