The latest episode of Shark Tank India Season 4 Episode 24, airing on 6th February 2025 at 8:00 PM IST exclusively on Sony LIV, promises an exciting mix of food, fashion, and lifestyle brands. This episode will feature three innovative pitches—from a QSR chain specializing in bubble tea and Korean burgers, a lifestyle accessory brand reinventing everyday products, and a clothing brand making trendy streetwear. With the Sharks’ sharp critiques and witty banter, it’s bound to be an intense episode.
Let’s dive into all the details of Shark Tank India Season 4 Episode 24 and see what’s in store!
Meet the Sharks for Episode 24
The investor panel for this episode features a mix of experienced entrepreneurs and investors:
- Aman Gupta (Co-founder & CMO, boAt)
- Anupam Mittal (Founder, Shaadi.com)
- Kunal Bahl (Co-founder, Titan Capital & Snapdeal)
- Namita Thapar (Executive Director, Emcure Pharmaceuticals)
- Viraj Bahl (Founder & Managing Director, VRB Consumer)
With their keen business insights and tough questions, the founders will have to convince the Sharks that their businesses are worth investing in.
Pitch 1: Boba Bhai – A QSR Chain Serving Bubble Tea & Korean Burgers
- Founder: Dhruv Kohli
- Industry: Quick Service Restaurant (QSR)
About the Pitch:
Dhruv Kohli introduced Boba Bhai, a fast-growing QSR chain that specializes in Bubble Tea, Korean Burgers, and K-Pop Ice Creams. While bubble tea is often imported, Boba Bhai’s teas are 100% made in India.
Key Highlights:
- Unique Desi flavors like Jamun Kala Khatta, Chilli Guava, and Tangy Kokum.
- Launched in October 2023, and in just over a year, they have expanded to 40+ outlets.
- Over 70,000 orders fulfilled per month, showing rapid growth.
- The vision is to make Boba Bhai the fastest-growing K-Pop QSR brand in India.
Sharks’ Reactions:
- The Sharks got to taste-test Boba Bhai’s products.
- Namita Thapar liked the tea, appreciating the innovative flavors.
- However, Anupam Mittal and Aman Gupta were disappointed with the burger, calling it too spicy.
- The key concerns were scalability and differentiation in the competitive food & beverage market.
Pitch 2: Hexafun – A Lifestyle Accessory Brand
- Founders: Harshit Singhal & Manali Sanghvi
- Industry: Fashion & Accessories
About the Pitch:
Harshit and Manali introduced Hexafun, a lifestyle accessory brand that aims to reimagine daily-use products like stockings, handkerchiefs, and more with a fresh, trendy twist.
Key Highlights:
- Branding their products as “97% Fashionable, 3% Sassy, and 100% Sustainable.”
- A focus on reinventing basic accessories into statement pieces.
- Targeting a young, fashion-forward audience looking for style + utility.
Sharks’ Reactions:
- The Sharks appreciated the concept but questioned the scalability of their product range.
- Namita Thapar pointed out spelling mistakes on some of the branding materials, raising concerns about attention to detail.
- The founders had to defend their vision and convince the Sharks that there is a strong market for reinvented accessories.
Pitch 3: Burger Bae – A Trendy Instagram-Driven Clothing Brand
- Founders: Janvi Sikaria, Rohan Kashyap, and Ojasvee Sikaria
- Industry: D2C Fashion & Streetwear
About the Pitch:
The trio behind Burger Bae presented their Instagram-driven D2C clothing brand, which specializes in high-quality, stylish, yet functional clothing. Their motto? “Wear our outfits and look like a snack!”
Key Highlights:
- Products include co-ords, hoodies, t-shirts, and sweatshirts inspired by new fashion trends.
- A strong Instagram community of 2.67 lakh followers drives brand engagement.
- They have already served over 2.5 lakh customers, proving their popularity and demand.
Sharks’ Reactions:
- Rohan shared his grand vision, saying he wanted to become the “Narayana Murthy of fashion.”
- Aman Gupta jokingly responded, “Then you’ll have to work 70 hours a day!”
- The Sharks praised their branding and community-driven model, but raised concerns about financial sustainability.
- The founders admitted they had only ₹6-7 lakh left to invest in inventory, making their cash flow a major concern.
Final Thoughts – What to Expect?
Shark Tank India Season 4 Episode 24 brings a diverse mix of industries—from food and fashion to lifestyle accessories. Each pitch showcased unique ideas and strong brand identities, but the Sharks weren’t easily convinced.
Will any of these brands secure an investment? Which founders will be able to answer the Sharks’ tough questions? Tune in to Sony LIV on 6th February 2025 at 8:00 PM IST to find out!