Shark Tank India Season 4 Episode 17, which aired on January 28, 2025, brought forth a mix of innovation and creativity as three diverse brands pitched their ideas to the Sharks. From agricultural equipment to eco-friendly paints and an emerging sports brand, the episode delivered excitement, intense negotiations, and valuable business insights. Here’s a detailed update on all the pitches, offers, and deals from this engaging episode.
Panel of Sharks for Episode 17
- Aman Gupta (Co-founder & CMO, boAt)
- Anupam Mittal (Founder, Shaadi.com)
- Kunal Bahl (Co-founder, Titan Capital and Snapdeal)
- Namita Thapar (Executive Director, Emcure Pharmaceuticals)
- Ritesh Agarwal (Founder & Group CEO, OYO)
Pitch 1: RBD – Innovative Agricultural Equipment
- Founders: Bhupendra Kumar Tailor and Devendra Kumar Tailor
- Ask: ₹1 Crore for 1% Equity
Two brothers, Bhupendra and Devendra, pitched their company, RBD, which manufactures innovative agricultural equipment like Power Reapers, Chaff Cutters, and Multi-Purpose Brush Cutters. They highlighted how their products are designed for safety and efficiency to prevent accidents while improving productivity.
Key Points:
- Marketing through social media platforms like YouTube, where they boast 1.6 lakh subscribers.
- Sales and profits were strong, but the Sharks were concerned about the incomplete tax filings.
- Products include the Chokhidar LED Torch, priced at ₹999, and other affordable machinery.
Offers:
- Ritesh Agarwal and Namita Thapar jointly offered ₹50 Lakhs for 1% Equity and ₹50 Lakhs as debt at 9% interest, payable in 5 years.
- Anupam, Kunal, and Aman opted out due to concerns over valuation, incomplete paperwork, and tax compliance.
Final Deal:
- A joint deal with Ritesh Agarwal and Namita Thapar for ₹50 Lakhs for 1% Equity and ₹50 Lakhs as debt at 9% interest.
Pitch 2: Midas Paint – Eco-Friendly Paints from Cow Dung
- Founders: Mayur Kakasaheb Chandgude, Mayur Prithviraj Rajput, Sachin Vasant Kaadam, and Akshay Pradip Langore
- Ask: ₹3 Crores for 5% Equity
The founders of Midas Paint presented their unique eco-friendly paints made from cow dung. They emphasized that their water-based paints are non-toxic, odorless, and do not cause health issues like traditional oil-based paints.
Key Points:
- Patent pending for their unique manufacturing technology.
- Products marketed on Instagram and Facebook.
- Paint pricing and profit margins were revealed, but the Sharks found inconsistencies in their numbers and strategy.
Offers:
- Anupam, Namita, Kunal, and Ritesh opted out due to concerns over vision, clarity, and inconsistent stances.
- Aman declined due to confusion in the numbers and lack of a solid plan.
Final Deal:
- No deal was made.
Pitch 3: Goodland Pickleball – Sports Brand for Pickleball
- Founders: Yogesh Chavan and Hemant Chavan
- Ask: ₹80 Lakhs for 4% Equity
Yogesh and Hemant pitched Goodland Pickleball, a brand specializing in building pickleball courts, equipment, and clubs for the rapidly growing sport. The Sharks got a live demonstration of the sport, with Anupam and Hemant playing a match against Aman and Yogesh.
Key Points:
- Pickleball court construction costs range from ₹30,000–₹40,000, but the company charges ₹2–₹5 Lakhs per court.
- Focused on both India and the USA, with just one club established in the USA so far.
- FY24–25 projected sales of ₹2.7 Crores.
Offers:
- Namita, Anupam, Ritesh, and Kunal opted out, citing unclear models and limited scalability in India.
- Aman Gupta offered ₹80 Lakhs for 5% Equity and 1% Royalty until the investment is recouped.
Final Deal:
- A deal was made with Aman Gupta for ₹80 Lakhs for 6% Equity and 0.5% Royalty until the investment is recouped.
Episode Highlights
- Ritesh and Namita’s collaborative deal for RBD highlighted their belief in scaling agricultural innovation.
- The founders of Midas Paint impressed with their eco-friendly idea, but inconsistent strategies and lack of clarity led to no deal.
- Aman’s deal with Goodland Pickleball underlined his faith in the sport’s potential for growth in India and abroad.