PSL 2024 all set to Flop this time, No Indian TV Broadcaster, Big Viewership Decline Expected – Full Details

Pakistan Super League also known as PSL is back again with its Ninth edition and it is starting from 17 February 2024 at Gaddafi Stadium, Lahore. Pakistani cricket lovers are very excited to see their favourite T20 stars back in action, but it seems that this new edition of PSL will flop big time as No Indian broadcaster has agreed for a TV rights deal this time around.

PSL 2023 received a viewership of around 150 million and a huge chunk of those viewers were Indians as they watched the 8th season of Pakistan Super League on Sony Sports Network through their TV channels and Sony LIV Digital OTT Platform.

This year even Sony Sports Network refused to broadcast PSL 9 matches in India and as a last resort, the Organisers were forced to make a deal with a much lower tier OTT Platform named FanCode.

Although FanCode is popular in India when it comes to watching cricket digitally, but it is nowhere near Sony Sports Network when it comes to the overall viewership and also its a Digital only platform with a subscription paywall, so it is highly expected that a large chunk of Indian audience will completely miss Pakistan Super League 2024.

Many cricket experts are seeing this act of refusal to give TV rights to PSL 9 by Indian broadcasters as a retaliation to Pakistan’s policy of banning IPL TV broadcast in their country. IPL TV broadcast is banned in Pakistan since 2019 and Pakistani viewers have to rely on digital OTT platforms like TapMad to watch live Indian Premier League matches in their country since then.

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